What to know before you choose wallpaper
Wallpaper is a shortcut to instant personality. It takes a plain wall and turns it into a statement—whether you're going for soft and tonal or loud and layered.
Today’s wallpaper options range from peel-and-stick prints for renters to traditional pasted paper for permanent makeovers. From delicate florals and abstract murals to bold geometrics and vintage-inspired prints, wallpaper helps set the tone for an entire room.
Use it on an accent wall, in a powder room, on the ceiling (yes, the ceiling), or even in a closet for a hidden pop. When it comes to wallpaper, more is more—and we’re here for it.
How do you select a color palette for cozy wallpaper?
Choosing the right color palette for your is an exciting (and fun!) process. Incorporating color (or the lack thereof) into a space will dramatically influence the mood and aesthetic. While it may be tempting to hit up your local hardware store to buy a gallon (or two or three) of paint, and go to town, the planning process is an important step. No one wants to repaint a room once the furniture is in. So, here’s the best way to think about incorporating color into your space:
First, set the mood: Before deciding on your color palette, think about the mood or atmosphere you want to create in your . Yearning for a calm and serene environment? Or perhaps a vibrant burst of energy? Different colors evoke different emotions, so choose hues that align with the desired mood or vibe of the room. Warm-toned colors (reds, oranges, yellows, and pinks) can make a space feel warm, inviting, and cozy. Cool-toned colors (greens, blues, purples, grays, and most whites) can make a room feel grounded, calming, and clean. But, using too many warm colors can make a room feel closed off, and too many cool tones in one room can make a space feel cold and unwelcoming. Neutral colors (blacks, whites, and browns) add a sense of sophistication and professionalism to a space.
Then, choose a color scheme: Now for the fun part! Once you’ve selected the mood, you can start to build your color palette. Take into account existing furniture and decor elements. Choose colors that complement or skillfully contrast your furnishings to create a cohesive look. A handy tip to a cohesive color story? Use the 60-30-10 rule as your guide. The dominant color (60%) sets the tone, the secondary color (30%) adds depth, and the accent color (10%) brings a pop of interest. Your dominant color in your color palette may be the color you choose to paint your walls or the color of a large area rug. Your secondary color may be used for upholstery or statement furniture. And for that final touch, the accent color brings a spark and is usually found in artworks, cushions, or decorative pieces. If you’re going for a monochromatic color scheme, consider the 60-30-10 rule in terms of shades of color.
Finally, find balance and contrast: Once you’re ready to start applying color in the design with paint or decorative touches, achieving the right balance between colors in your color palette is crucial. Consider the visual weight of each color and distribute them evenly throughout the space. Neutral colors are often paired with brighter accent colors to contrast a space. Pairing complementary colors (opposites on the color wheel) or juxtaposing shades of light and dark can enrich your design with depth and complexity.
While some colors are more popular than others for certain rooms or design styles, pick a color palette that feels right to you. Interior design is all about self expression. You do you. Trust your instincts, and don't be afraid to express your unique style. Want more interior design color tips? Check out our free online interior design course on Color Theory.
Understanding the color wheel: brown
More popular with traditional and mid-century design styles, brown is making a modern comeback. Chocolate.
Lighter browns can create a backdrop of subtle warmth, perfect for spaces meant to feel open and airy. Darker browns add depth and solidity, ideal for creating focal points or a sense of grounding in larger spaces.
Brown can serve as a neutral foundation in your color palette, allowing other colors to pop and stand out. Consider using brown as a base color for larger furniture pieces like sofas or rugs. The beauty of brown often lies in its texture. Incorporate brown through natural materials such as wood, leather, or even brick walls to add depth and tactile interest to your space. A richly grained wooden table or a supple leather armchair can bring warmth and character.
Brown pairs well with a variety of colors. For a sophisticated, modern look, pair dark browns with jewel tones like sapphire blue or emerald green. To prevent your space from feeling too heavy or monochromatic, balance brown with lighter neutrals such as cream, beige, or soft gray. These colors can help lift the visual weight of brown and create a harmonious, balanced look.
To embrace the natural moodiness of brown, incorporate other earth tones like taupe, terracotta, caramel, or burnt orange. These warm and rich hues can create a sense of depth and sophistication in your space. Consider using these shades in upholstery, curtains, or even wall paint to add warmth and character to your .
Brown pairs beautifully with warm colors like orange, red, or gold. Consider incorporating these warm hues through accent pillows, throws, or artwork to create a cozy and inviting atmosphere. The combination of brown with warm colors can evoke a sense of comfort and relaxation.
How do you pick a design style for a brown wallpaper makeover?
Picking an interior design style for your is a personal and immersive journey. It starts with introspection and an exploration of your aesthetic preferences, daily habits, and the overall ambiance you wish to create. We recommend the style match nicely with the rest of your house. Consider the architecture of your home, the flow of natural light, and how the space is used to ensure the design style not only looks appealing but also serves your needs effectively. The goal is to create a space that feels inviting, comfortable, and uniquely “you”.
There is no right or wrong way to define your style. Start by gathering ideas and inspiration. Identify what colors, moods, and materials you are drawn to. Are you drawn to the clean lines of modern design? The warmth of rustic charm? The rich textures of bohemian flair? Or the sleek functionality of minimalism? Your chosen style should resonate with your personality and make your space feel like a true extension of yourself.
There are dozens of design styles. One style may speak to you the most and you’ll be ready to go all in (do it!). If not, mixing elements from different styles can yield a unique, eclectic look that’s distinctly yours. Need some help defining your style? We created our own design style quiz to help you learn more about what you gravitate towards in design. The result is like the perfect blend of your personality and home. Take the quiz and your Spoak Sign be your inspiration.
Once you know the design style you want to achieve for your makeover, the fun begins! You can start planning out your color scheme and decor ideas.
All about cozy design
Cozy interior design is all about comfort. If you want your to feel extra cozy, focus on soft lighting, plush textiles, and comfortable furnishings. A cozy space is one that evokes warmth and promotes relaxation. Think: big, comfy cloud couches, soft rugs, chunky knit throws, and lots of cushions and throw pillows (cozy maxing, anyone?). If your space is larger, try to create more intimate seating areas that encourage conversation and connection. Choose a color palette that is warm and soothing. Neutrals are most common for cozy spaces, but if you want to add color, consider earthy tones, soft pastels, or rich jewel tones.